BRAND | STRATEGY | UX DESIGN
DIDI DESÉ
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Having participated in the entrepreneurship and technology industry for the past six years.
Ditshego currently contributes as a UX Designer consultant who works with tech startups in the South African eco-system.
Her connection with these startups has pulled her towards working with corporate investors to assist in pipeline strategies and marketing to appeal to young entrepreneurs while guiding the startups in finding their specific pain points as far as investment and scaling in creating feasible solutions.
Ditshego has previously worked with companies such as Google, Red Bull, GAIN Africa, the Allen Gray Orbis Foundation, Innovation Hub, Geekulcha, IDF Capital, and I'M IN Accelerator.
Collaborations
Art Direction : 2014
Curation: online gallery depicting the Rivonia Trial, and local struggle heroes stories on the global platform - working in collaboration with Pambili Media and facilitating the project the following organisations: Getty Images, National Archives of South Africa, the A.N.C, Nelson Mandela Foundation, the Liliesleaf Farm Foundation as well as Google: Arts and Culture.
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REDBULL BASEMENT
Collaboration with Geekulcha and RedBull to support tech startups through RedBull Basement based in Johannesburg; Tshimologong precinct.
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Brand Management: 2018 - Current
Managing the tech accelerator brand since June 2018. Which has grown as a platform accelerating a portfolio of 97 technology startups to receive funding and investment up to R37M.
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Podcast: A pile of UX
A pile of UX explores how regular uses respond and interact to UX, and how its existence influences counter and pop culture in Africa.
